Alluzience Digital Launch

Challenge

The restrictions of the pandemic made it obvious that a digital launch event for Alluzience would be needed to accompany the face-to-face event.

Creative Idea

We wanted to create a kind of television programme featuring presenters, high-calibre speakers and live broadcasts. The idea was to stream it live from a television studio on the date of the launch.

Impact

The live broadcast concept succeeded in inspiring doctors who still had reservations about face-to-face events at the time of the launch. The digital launch therefore made an important contribution to the successful market launch of Alluzience.

Client

Galderma Aesthetics

Service

Eventmanagement, Teilnehmermanagement, Speakerkoordination, Branding, Visual Identity

Season

Late 2021